DeKalb County Recovery Court purchased an electronic billboard at the main intersection of their county to advertise for their program. The billboard gets an average of over 20,000 views per day. The billboard ran for 3 months and was so successful that the recovery court had filled their program to capacity and had a wait list that, at one time, was as long as 12 people! The billboard helped make the program more visible in their community and proved to be a great marketing tool.
Dekalb County Recovery Court Gains Popularity After Erecting Billboard